Definitions

• Customer: The individual or legal entity contracting for services from us ("you" or "your").

• Controller: The entity that determines the purposes and means of processing personal data (typically our Customers).

• Processor: Forgelight Marketing Group acting in a role where we deal with your personal data on behalf of your organization.

• Personal Data: Any personally identifiable information such as name, address, date of birth, phone number, and email address.

• Sensitive Data: Includes precise geolocation, biometric data, personal health information, or data revealing racial/ethnic origin or religious beliefs.

Scope and Role

This notice applies only to the extent we process Personal Data in the role of a Processor on your behalf. If you have executed a separate Data Protection Agreement (DPA) with Forgelight Marketing Group, the terms of that agreement will supersede this notice.

Data Collection

We collect the minimum information necessary to provide our products and services:

• Business Contact Information: First name, last name, employer, title, city, state, country, phone number, IP address, and business email addresses.

• Automatically Collected Information: Information collected via cookies and web beacons, including IP address, Advertiser ID, browser name, operating system details, and pages viewed.

• Targeted Advertising Data: We process data to facilitate advertising across affiliated and non-affiliated sites. This includes data obtained from a consumer's activities over time to predict preferences or interests.

• Automated Systems & Data Identification: By using this website, you acknowledge and agree that we may use automated technologies, including identity resolution and professional data enrichment tools, to identify professional visitors and customize your experience. You agree that our use of legally obtained third-party data to supplement your professional profile for marketing purposes is a condition of your use of this site.

Artificial Intelligence (AI) & Transparency

In compliance with 2026 transparency standards, we disclose the following:

• Interactive AI: Any chatbots or automated support interfaces on our platforms are powered by AI. Users interacting with these tools are interacting with a machine, not a human representative.

• Generative AI: We may utilize generative AI tools to assist in the creation of marketing assets.

• AI Training: We do not use non-anonymized proprietary customer data to train third-party AI models without explicit authorization.

Sensitive Information & Minor Protections

• Prohibited Data: Our services do not require, nor shall we request, Protected Health Information (PHI) governed by HIPAA, or financial information governed by GLBA/PCI DSS. Preventing the disclosure of such information to us is solely your responsibility.

• Precise Geolocation: We may process precise geolocation data for localized marketing. Such processing requires affirmative "opt-in" consent from the consumer at the point of collection.

• Minors: Our platforms are not intended for persons under the age of 18. We do not knowingly gather Personal Data from individuals under 18 for targeted advertising or precise geolocation.

Cookies and Tracking Technologies

We use industry-standard tools to collect usage data.

• Session-based cookies: Used to determine platform duration; expire upon logout.

• Support cookies: Track onboarding and metadata to improve service.

• Location-enabled cookies: Track location at the time of product use.

How We Use and Share Data

We process Personal Data solely for legal purposes: fulfilling contracts, providing support, improving product experience, and security/compliance.

• Third-Party Processors: We use specialized businesses (such as Amazon Web Services) to perform services. They are contractually prohibited from using Personal Data outside the scope of our contract. Our website and services may also integrate with or link to third-party platforms (e.g., CRM vendors, hosting providers, or analytics tools). We do not control these third parties and are not responsible for their content, uptime, or data practices.

• No Sale of Data: Forgelight Marketing Group will never sell your Personal Data.

• Legal Disclosures: We reserve the right to disclose data when required by law or to protect against potential fraud.

Your Rights and Consumer Requests

Subject to local laws (including the Florida Digital Bill of Rights and the EEA), users have the right to submit requests regarding their data. These rights include:

• Access and Confirm: Verify if data is being processed and see the records.

• Correct and Delete: Amend inaccuracies or request permanent deletion.

• Opt-Out: Consumers may exercise their right to opt-out of targeted advertising, profiling, or the collection of sensitive data by contacting us directly.

• Appeal: Request a review of any denied data request.

Data Security and Retention

We use industry-standard security measures, including encryption and physical security, to prevent unauthorized access. We retain Personal Data only for the period necessary to fulfill the purposes outlined in this notice. While we strive to use commercially acceptable means to protect your data, no method of electronic storage is 100% secure.

Use of This Website

You agree to use this site only for lawful purposes and in a manner that does not infringe the rights of others.

Prohibited Activities:

• Attempting to disrupt, hack, or circumvent the security of the site.
• Using the site for fraudulent, harmful, or predatory activities.
• Copying, scraping, or misusing proprietary content (text, branding, design) without express written permission.
• Using automated systems or software to extract data from this website for commercial purposes.

Services Disclaimer

Forgelight Marketing provides digital marketing services, strategic consulting, and proprietary tools.

No Guarantees: While we strive for excellence, we do not guarantee specific results, including but not limited to:

• Revenue outcomes or financial ROI.
• Lead volume or conversion rates.
• Advertising performance or algorithm stability.
• Results vary based on market conditions, third-party platform changes, and other factors outside our direct control.

Intellectual Property

All content on this site—including text, branding, logos, graphics, and overall design—is the exclusive property of Forgelight Marketing or its licensors. Unauthorized use, reproduction, or distribution is strictly prohibited and may result in legal action.

Limitation of Liability

To the fullest extent permitted by law, Forgelight Marketing, its officers, and employees shall not be liable for:

• Indirect, incidental, or consequential damages.
• Loss of profits, revenue, data, or business opportunities.
• Service interruptions or data breaches occurring despite reasonable security measures.

Liability Cap: Our total liability for any claim arising out of these terms shall not exceed the amount paid to us (if any) by the user in the twelve (12) months preceding the event giving rise to the claim.

Indemnification

You agree to indemnify, defend, and hold Forgelight Marketing harmless from and against any claims, damages, or expenses (including legal fees) arising from:

• Your misuse of the website or our services.
• Your violation of these Terms & Conditions.
• Your infringement of any third-party rights or applicable laws.

Governing Law & Jurisdiction

These terms are governed by and construed in accordance with the laws of the State of Florida. Any legal action or dispute arising from these terms shall be handled exclusively in the courts located in Pinellas County, Florida.

Changes to These Terms

We reserve the right to update these terms at any time without prior notice. Your continued use of the website following the posting of changes constitutes your acceptance of the revised Terms & Conditions.

Contacting Us

To exercise your rights or if you have questions regarding our data practices, please contact us at the email address below. Requests will be processed in accordance with the 45-day response window required by applicable law.

Forgelight Marketing Group, LLC.

1659 Achieva Way, Suite 146 Dunedin, FL 34698 USA

Attn: Privacy Officer