Dunedin Chamber of Commerce Rebrand

The Challenge

The Dunedin Chamber of Commerce came to us in need of a rebrand. Along with a rebrand they requested we implement a new membership management system as well as rebuild their site for a more modern look and convenience for their members.

The Solution

We ended up creating a beautiful new logo for the client, along with the integration and onboarding of the new membership system made complete with an ecommerce system for events and merchandise.

1. The logo

The original Dunedin Chamber of Commerce logo, while communicating the spirit of the beautiful city of Dunedin, was starting to show its age.

They wanted a new logo that felt fresher and more on-brand, while still maintaining the classic Dunedin feel. We changed the font to something more legible and incorporated a simpler, higher-contrast color scheme. We then completely rebuilt the logo, keeping the heron and incorporating another famous City of Dunedin element, the orange.

Before

After

2. The Website

Bringing a design from the 90s to the future...

The original website was "working" for the client's needs, but was a far cry from what they needed from a functionality and modern design standpoint. We were tasked to implement a new membership management system along with a modern design in accordance with the new logo and colors.

Before

After